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Joyagoo's Targeted Marketing Strategy

2025-08-18

Joyagoo, a leading platform in the e-commerce industry, has revolutionized its marketing approach by leveraging the power of data-driven strategies. The company has successfully employed the Joyagoo Spreadsheet to create a highly targeted marketing campaign within its Telegram group, enhancing its cross-border marketing efforts.Central to this strategy is the analysis of the group members' purchasing history and interaction frequency. By meticulously examining these metrics, Joyagoo has been able to establish a user stratification model within the spreadsheet. This model categorizes users into different tiers based on their engagement and buying patterns.With this stratification, Joyagoo can now tailor its marketing messages to meet the specific needs and preferences of each user group. For instance, top-tier users who have shown a high frequency of interaction and purchases are sent exclusive previews of the latest Joyagoo Shoes collections, while those in lower tiers might receive time-sensitive discount offers.The Joyagoo Spreadsheet not only aids in the segmentation of users but also serves as a tracking tool to monitor the effectiveness of the marketing campaigns. By analyzing the data collected from these campaigns, Joyagoo can dynamically adjust its content strategy to maximize conversion rates and ensure that every message resonates with its intended audience.This data-driven approach has significantly improved Joyagoo's cross-border marketing efforts, leading to higher engagement and conversion rates. For more information on how Joyagoo utilizes technology to enhance its marketing strategies, visit their official website at Joyagoo Tech.