IntroductionCross-border e-commerce has become a thriving industry, and the combination of luxury and streetwear is a trend that continues to gain momentum. Breguet, a renowned watchmaker, and Adidas, a leading sportswear brand, can leverage this trend by strategically planning their product offerings. This article will discuss how to use a Breguet spreadsheet to plan the procurement and sales strategy for Adidas trend products in Breguet's independent station business.Analyzing Sales Cycles and Price FluctuationsThe first step in planning is to analyze the sales cycles of popular Adidas styles. By tracking historical sales data, we can identify patterns and predict when demand for certain products will peak. This information is crucial for determining the optimal time to purchase inventory. Price fluctuations are also important to monitor, as they can significantly impact profitability. The spreadsheet should include columns for historical prices, current prices, and projected future prices to help in making informed buying decisions.Pairing Sales with Breguet WatchesA key aspect of the strategy is to pair Adidas trend products with Breguet watches. This can be achieved by analyzing customer preferences and identifying which Adidas products are most likely to appeal to Breguet's clientele. The spreadsheet should include data on the sales performance of different Adidas products when paired with various Breguet watch models. This will help in creating targeted marketing campaigns and special offers that highlight the synergy between the two brands.Dynamic Pricing StrategyDynamic pricing is essential in a competitive market. The spreadsheet should include a section for dynamic pricing strategies, where prices can be adjusted based on real-time market conditions, such as supply and demand, competitor pricing, and seasonal trends. This will allow Breguet to maintain a competitive edge and maximize profits.Procurement and Sales PlanningBased on the analysis of sales cycles, price fluctuations, and pairing sales, the spreadsheet should provide a procurement plan that outlines the optimal quantities and times to purchase Adidas trend products. This plan should also include a sales forecast, which can help in managing inventory levels and ensuring that products are available when demand is highest.Enhancing Sales PerformanceTo提升搭配商品的销售业绩, Breguet should consider offering exclusive bundles or limited-edition collaborations that include both Adidas trend products and Breguet watches. This can create a sense of urgency and exclusivity, driving up sales and increasing brand loyalty.Complementary Sales of Watches and Trend ProductsFinally, the goal is to achieve complementary sales of Breguet watches and Adidas trend products. By carefully planning the product offerings and marketing strategies, Breguet can create a synergistic relationship between the two brands, leading to increased sales and a stronger brand presence in the cross-border e-commerce market.External ResourceFor more information on Breguet's latest collections and to explore the potential for pairing with Adidas trend products, visit Breguet Bleuacier.