Cross-border e-commerce practitioners can leverage Breguet spreadsheets to intelligently distribute coupons based on customer behavior. This approach involves integrating various data points such as browsing history, carted items, and historical purchase data from Breguet's independent site to create a customer behavior analysis model. By setting specific triggers for coupon distribution, businesses can automate and target their coupon distribution more effectively.The first step is to gather customer data. This includes tracking which products a customer views, adds to their cart, and purchases. This information can be collected through Breguet's e-commerce platform and then imported into a spreadsheet for analysis.Once the data is in the spreadsheet, a behavior analysis model can be built. This model will help identify patterns and trends in customer behavior. For example, if a customer frequently views a particular product but does not purchase it, the model might suggest that a coupon for that product could encourage a sale.Next, set up triggers for coupon distribution within the spreadsheet. These triggers could be based on specific actions, such as adding a product to the cart, abandoning the cart, or viewing a product multiple times. When these actions occur, the system can automatically generate a coupon and send it to the customer.Personalization is key to increasing the efficiency of coupon usage and conversion rates. By analyzing the customer's shopping habits and preferences, the system can recommend products that complement their interests. For instance, if a customer frequently purchases watches, the system might suggest a coupon for a matching bracelet or a complementary accessory.Combining this personalized approach with the automated distribution of coupons can significantly enhance customer engagement and sales. It not only encourages customers to make purchases but also creates a more tailored shopping experience that can lead to customer loyalty and repeat business.For more information on Breguet's offerings and how their technology can be integrated into your cross-border e-commerce strategy, visit Breguet Bleuacier's official website.